The Freight Transport Association has today announced a three year sponsorship deal for the national Think Logistics initiative, delivered in partnership with Career Ready.
FTA has previously highlighted the issue of skills shortage in logistics, particularly for professional drivers, which is suffering a shortfall of 60,000. The leading trade association is working on a range of ways of attracting more young people into the industry, and its sponsorship of Think Logistics comes at a significant time for the programme, with a new target to open 50 Career Ready logistics centres by 2018.
James Hookham, FTA Deputy Chief Executive, said:
“Think Logistics is an inspired project led by its founder Steve Granite aimed at making this industry understandable to the next generation of drivers, managers and technicians. FTA is pleased to be supporting and helping develop the project and delivering programmes at this scale across the country to the key audience of 16-19 year olds, as part of our skills development campaign.”
As part of their sponsorship FTA will be encouraging its members to participate in workshops in local schools and colleges to introduce them to the world of logistics and in the range of careers that it offers.
In addition FTA will also work with Career Ready to develop training programmes and courses for delivery in the Logistics centres at colleges and schools across the country. Career Ready last week announced five new centres that have launched in the North East of England, the East Midlands, the South West, Humberside and Greater Manchester – joining the first centre that launched at West Derby School in Liverpool in September 2014.
Career Ready National STEM Development Manager, Ian Nichol, commented:
“This partnership will give Career Ready and the Think Logistics programme an incredible opportunity to engage FTA’s members to work with young people. Experience tells us that hearing directly from people in the world of work not only raises a student’s awareness of the diverse career pathways available but also raises their aspirations for their own career. In return FTA members offering to deliver Think Logistics workshops and supporting the new Career Ready logistics centres will help the industry to attract highly motivated and work ready young people to meet current and future skills needs.”
FTA is the second major sponsor to announce support for the Think Logistics initiative this year, joining DAF Trucks and the original funders of the programme, The Edge Foundation.